Posted by Jason on June 5, 2013

Robocat

The founders of Danish software studio Robocat visited our offices last week to talk to us about the creation of their wildly successful Thermodo Kickstarter campaign. They walked us through the project, from initial idea to prototypes to the craziest month of their professional lives. The guys have a great sense of humor, and I wanted to reflect that in my poster, as well as the portraits I took of them while they were visiting Atlanta.

Their logo is a sleek, robotic cat, but I wanted my approach to be the opposite. What emerged was a soft watercolor painting of a half-destroyed terminator feline. They enjoyed the poster and I’m pretty sure they enjoyed when I put stickers all over them.