A few months ago I went to see British metallers Napalm Death on their latest U.S. tour stop in Atlanta, and it sparked my interest in heavy-metal logos. There were four other bands on the bill and about 50 different t-shirts lining the wall around the merch booth.
During the entire next week I was constantly listening to metal and thinking about how fun it would be to create a logo for MailChimp that embodied that same aggressive spirit. The logo was then screen printed onto sweatshirts at Terminus Tees. My friends Brent & Sarah are seen here wearing the two variations.